The ₹80K Flagship Shake-Up
Imagine waking up one morning, casually scrolling through deals, and boom—you see the Samsung Galaxy S24 Ultra, originally priced at ₹1,19,999, now floating around ₹80,000. No strings attached, no organ donation required. It’s not a dream. It’s 2025, and the S24 Ultra has officially entered the “crazy good value” zone.
Let’s talk about why this deal.
From Luxury to Accessible – A Price Drop Worth Celebrating
When the S24 Ultra launched in early 2024, it screamed luxury. Titanium frame, Gorilla Glass Armor, cutting-edge AI, and a camera that makes DSLRs nervous. At launch, it was understandably a dream device for many. But in 2025, with deals bringing the price close to ₹80,000, the Ultra is no longer just for influencers and tech moguls.
Stat alert: According to Flipkart and Amazon sales data (Q1 2025), over 4.2 lakh S24 Ultra units were sold under ₹85K, making it one of the top-selling flagships in the under-1-lakh segment.
Why the Price Drop?
- Increased competition from Chinese OEMs.
- Samsung’s pricing strategy shift post S25 series.
- Retailers using older flagship stock for marketing-led flash sales.
The Design – Hello, Titanium Town
Take one look at the S24 Ultra, and you’ll know this phone means business. With its titanium chassis and matte glass back, this phone feels like something NASA would sign off on.
- Titanium frame: 56% stronger than aluminum, lighter than stainless steel.
- Gorilla Glass Armor: Scratch-resistant and glare-reducing.
- IP68-rated: Meaning accidental drops in the sink or a coffee spill are nothing to worry about
User story: A Reddit user posted how their S24 Ultra survived a two-meter fall down a rocky trail—with zero cracks. If you’re clumsy or adventurous, this build’s got your back.
Display – The Canvas of Kings
Let’s talk about that jaw-dropping display:
- Size: 6.8 inches
- Type: Dynamic AMOLED 2X
- Resolution: QHD+ (3088 x 1440)
- Peak Brightness: 2,600 nits
- Refresh Rate: Adaptive 120Hz
You’re not just watching videos; you’re living them. Colours pop, blacks are inky deep, and text is razor-sharp. Whether it’s binge-watching , editing photos, or browsing in sunlight, the display doesn’t disappoint.
Fun Fact: The S24 Ultra’s display was rated #1 by DisplayMate for colour accuracy, outdoor readability, and motion smoothness.
Snapdragon 8 Gen 3 – The Beast Under the Hood
The S24 Ultra runs on the Snapdragon 8 Gen 3 chipset (in India too this time), making it one of the fastest Android phones in 2025.
- Benchmark Scores: Geekbench 6 – 2,200 (single-core), 6,800 (multi-core)
- RAM & Storage: 12GB RAM with 256GB/512GB/1TB storage options
Gaming? Seamless. Video editing? Smooth as silk. Switching between 20 apps? Child’s play.
Real-world usage:
- Call of Duty: Mobile at Ultra HDR with zero frame drops.
- CapCut and VN Editor render 4K videos faster than some laptops.
Camera System – The 200MP Eye of the Tiger
Quad-Cam Breakdown:
- 200MP primary sensor – insane clarity.
- 50MP periscope telephoto – 5x optical zoom.
- 12MP ultra-wide – stunning landscape shots.
- 10MP telephoto – 3x zoom for portraits.
Whether it’s a bird in flight or a birthday party in low light, the camera performs like a champ.
Photography Stats:
- 96% of S24 Ultra users in a 2025 Samsung survey said the camera quality replaced their need for a DSLR.
- Over 2 billion images were uploaded to Instagram in Q2 2025 with the S24 Ultra tag.
Selfie camera? A crisp 12MP shooter that’s smart enough to detect skin tone, lighting, and even your mood (seriously).
AI Features – Smarter Than Ever
Samsung’s Galaxy AI on the S24 Ultra isn’t a gimmick—it’s the future.
- Live Translate: Real-time call translation in 14 languages.
- Circle to Search: Draw a circle around anything and get instant results.
- AI Notes & Summaries: Transform messy notes into organized summaries.
User Case: A student used AI summarisation during lectures and claimed it saved them nearly 5 hours/week in revision time.
S Pen – From Scribbles to Signatures
Still typing long texts? The S Pen will change how you use your phone:
- Write, draw, annotate PDFs.
- Convert handwriting to text.
- Use gestures for navigation.
It’s especially useful for designers, students, or anyone tired of fat-thumbing through notes.
Did You Know?: Samsung says nearly 38% of S24 Ultra users use the S Pen weekly.
Battery & Charging – Built to Last
- Battery: 5,000mAh
- Charging: 45W wired, 15W wireless
- Reverse Charging: Yes
On average, users report:
- 7.5 hours of screen time
- 1.5 days of battery life with moderate to heavy use
Whether you’re watching reels or editing videos, the S24 Ultra keeps running without complaint.
One UI 6.1 – Smooth, Customisable, Polished
Samsung’s skin over Android 14 is mature and user-friendly.
- Clone apps for dual WhatsApp.
- Secure Folder to hide sensitive content.
- Modes & Routines: Automate everything.
- Samsung DeX: Use your phone like a desktop.
Even long-time iOS users have been making the switch thanks to the customisability and privacy features.
Comparison with Competitors (Under ₹80K)
| Phone | Primary Camera | Chipset | Battery | Unique Feature |
|---|---|---|---|---|
| Samsung S24 Ultra | 200MP | Snapdragon 8 Gen 3 | 5,000mAh | AI + S Pen |
| iQOO 12 | 50MP | Snapdragon 8 Gen 3 | 5,000mAh | Fast Charging |
| OnePlus 12 | 50MP | Snapdragon 8 Gen 3 | 5,400mAh | LTPO3 Display |
| Pixel 8 | 50MP | Tensor G3 | 4,575mAh | Cleanest Android |
Still wondering if the S24 Ultra is worth it? The competition fades when you consider the total package—camera, design, AI, and build.
Who Should Buy It?
- Content Creators – Top-tier camera and editing power.
- Students & Professionals – AI tools + battery life.
- Gamers – Snapdragon power + large display.
- Travellers – IP68, telephoto camera, all-day juice.
Final Thoughts: The 80K Miracle
The Samsung S24 Ultra at ₹80,000 isn’t just a good deal—it’s a rare alignment of value, innovation, and performance. It has the chops to stay relevant for at least the next 3-4 years and delivers a flagship experience in every sense.
If your wishlist includes:
- Pro-grade camera
- Unmatched AI features
- Long-lasting battery
- Premium materials
- Stylus productivity
…then you’re not just buying a phone. You’re investing in an experience.
So yes—if you’re still holding onto your old phone, this is the sign you’ve been waiting for. The S24 Ultra isn’t just a tech product; it’s the ultimate flagship underdog turned superstar.
Grab it before the deal fades into legend.
